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Loading ...There is a Trader Joe’s by my house. I usually shop there for picnic items like hummus, cheese, olives, and tasty sugary stuff like chocolate covered pretzels. Before I go wine tasting, I stock up. Also, they always give my kid a free balloon, which keeps him quiet for about ten minutes, which is a good thing.
When I walked into the store this past weekend to stock up for a concert, I noticed they had a small table setup for wine tasting. They gave me a small paper cup of some red wine blend, and it tasted just a wee bit better than MD 20/20. I choked it down and then realized it was a 4 dollar bottle of leavings squeegeed from the floor of a California slaughterhouse/winery.
Pro tip to Trader Joe’s: Provide tastings of the good, more expensive wines. You are not selling to street bums.
I found this video at College Humor that pokes fun at wine snobs and it reminded me of this story. Enjoy.
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