October 17, 2009

Ho-White and Raspberry Ale

by Webmaster
Categories: Enablers
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This print ad below was for Jamieson’s Raspberry Ale in Australia. Disney didn’t like it much, so the ad campaign was suspended.

From the Telegraph here:

The x-rated advertisement, for Jamieson’s Raspberry Ale, depicts the fairytale heroine blowing smoke rings while lying in bed with seven semi-clad dwarves.

In this Disney dystopia, Snow White has been renamed “Ho White”, while the loveable dwarves Sleepy, Happy and Doc are rebranded Filthy, Smarmy and Randy – supposedly to represent different types of drinkers.

However, the advertisement has reportedly angered Disney, the entertainment giant which licenses Snow White.